Μια ακόμη μάχη κυριαρχίας. Το Facebook ετοιμάζεται να γίνει επικυρίαρχος των βίντεο. Ναι, νέο προϊο΄ν. Ο γίγαντας αντικαθιστά το κουμπί video με το “Watch.” Στη Facebook webpage, αλλά και σε mobile και TV apps ένα νέο χαρακτηριστικό είναι γεγονός. Πως;
Αρχικά σε limited users από την Αμερική, θα είναι το αντίπαλο δέος για YouTube creators και uploaders ενώ θα δίνει ΚΑΙ αμοιβή. Το Watch θα έχει discovery, categorize και popular. Δείτε την πρώτη εικόνα.
A Platform for Shows
Watch is a platform for all creators and publishers to find an audience, build a community of passionate fans, and earn money for their work. We think a wide variety of Facebook shows can be successful, particularly:
- Shows that engage fans and community. Nas Daily publishes a daily show where he makes videos together with his fans from around the world. The Watchlist makes it easy for fans to catch every day’s new episode.
- Live shows that connect directly with fans. Gabby Bernstein, a New York Times bestselling author, motivational speaker, and life coach, uses a combination of recorded and live episodes to connect with her fans and answer questions in real time.
- Shows that follow a narrative arc or have a consistent theme. Tastemade’s Kitchen Little is a funny show about kids who watch a how-to video of a recipe, then instruct professional chefs on how to make it. Each episode features a new child, a new chef, and a new recipe. Unsurprisingly, the food doesn’t always turn out as expected.
- Live events that bring communities together. Major League Baseball is broadcasting a game a week on Facebook, enabling people to watch live baseball while connecting with friends and fellow fans on the platform.
